• Brand DNA (key visual, logos, glorifiers, planogram
• Shelfe visibility
• Counter visibility/ secondary placements
• E-commerce Visibility
• Competition Counterattack
• Tailor made branding material (tester bar, window graphics, etc.)
• Staff education & incentives
• Tailor made promo offers

• Medical detailing in state/ private hospitals and clinics
• Medical congress participation, EADV, NDC, etc
• Medical materials to drive recommendation
• Round tables, Product Samples

• Participation in dedicated fairs (eg. Baby expo)
• Sponsored articles
• Tailored communication on community blogs and websites
• Consumers Contest through Influencers & Bloggers
• You-tube videos with Influencers & Bloggers for product experience
• PR – EVENT (Press Breakfast, Lunch)

• Digital & Social media campaigns • Education materials
• In store activation
• Mass media campaigns to boost awareness
• Consumer offers
• Mini Samples